The Next Sustainability Wave: Building Boardroom Buy-in Ebook

The idea of sustainability has been embraced enthusiastically by some businesses and rejected by others. The first wave of corporate converts to sustainability was driven by a PR crisis perhaps, regulatory pressures, or the founder’s personal passion. The next wave, however, requires different drivers if it is to build a critical mass for corporate responsibility in the business community. .eText ISBN: 9781550923308